{"id":527,"date":"2003-11-15T19:25:00","date_gmt":"2003-11-15T19:25:00","guid":{"rendered":"http:\/\/www.allyngibson.com\/?p=527"},"modified":"2003-11-15T19:25:00","modified_gmt":"2003-11-15T19:25:00","slug":"relaunch","status":"publish","type":"post","link":"http:\/\/www.allyngibson.com\/?p=527","title":{"rendered":"Relaunch?"},"content":{"rendered":"<p>I hate to be pedantic, but a &#8220;relaunch&#8221; for <b>TOS<\/b> or <b>TNG<\/b> in the same sense as was used with <b>DS9<\/b> for <i>Avatar<\/i> in 2001 isn&#8217;t likely.  <i>Avatar<\/i> represented a new beginning for <b>Deep Space Nine<\/b> fiction, a new jumping-on point for an ongoing story.  Because <b>DS9<\/b> fiction had been historically the lowest-selling <i>Trek<\/i> fiction, the publishing line was relaunched in an effort to bring new readers into the fold with a new marketing and storytelling emphasis, and that effort succeeded.<\/p>\n<p>To use the term &#8220;relaunch&#8221; for <b>TNG<\/b> or <b>TOS<\/b> in the same way that it could be used with <i>Avatar<\/i>, we would have to see a situation where <b>TNG<\/b> and <b>TOS<\/b> books simply didn&#8217;t sell, Pocket took those two series off the schedule for a year, and when the series reemerged the books presented a very different style of storytelling than had been common previously in <b>TNG<\/b> or <b>TOS<\/b> fiction.<\/p>\n<p>None of those three things are likely to happen.  <b>TOS<\/b> and <b>TNG<\/b> perform well in the marketplace.  <b>TOS<\/b> and <b>TNG<\/b>, while they might not dominate the schedule as they did a few years ago, see a good number of books published each year.  And <b>TOS<\/b> and <b>TNG<\/b> have seen a number of different, unique storytelling styles in the past five years that have gone beyond what we&#8217;ve seen on television&#8211;<i>Double Helix<\/i>, <i>New Earth<\/i>, the <b>Original Series<\/b> novels, next year&#8217;s <i>A Time To<\/i> maxiseries.  And beside those works, there have been self-contained, standalone novels in both series.  In other words, <b>TOS<\/b> and <b>TNG<\/b> don&#8217;t <i>need<\/i> a relaunch, because <b>TOS<\/b> and <b>TNG<\/b> sell well and will very likely continue to sell well, telling both one-shot stories and multi-part sagas.<\/p>\n<p>I&#8217;m not trying to pick a nit, but I&#8217;ve developed a clear aversion to the term &#8220;relaunch.&#8221; :\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I hate to be pedantic, but a &#8220;relaunch&#8221; for TOS or TNG in the same sense as was used with DS9 for Avatar in 2001 isn&#8217;t likely. Avatar represented a new beginning for Deep Space Nine fiction, a new jumping-on point for an ongoing story. Because DS9 fiction had been historically the lowest-selling Trek fiction,<a class=\"more-link\" href=\"http:\/\/www.allyngibson.com\/?p=527\">Continue reading <span class=\"screen-reader-text\">&#8220;Relaunch?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[868,4089],"class_list":["post-527","post","type-post","status-publish","format-standard","hentry","category-star-trek","tag-rant","tag-star-trek","entry"],"_links":{"self":[{"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=\/wp\/v2\/posts\/527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=527"}],"version-history":[{"count":0,"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=\/wp\/v2\/posts\/527\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=527"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.allyngibson.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}